How and why The Economist`s “Latino” Chili Peppers cover got Hispanic Americans “fired up”

I reported on the debate over Twitter about The Economist`s latest cover story and the concept used by the publication to talk about Latinos.

LATINO-PEPPERS-COVER-

 

The debate ranges between healthy criticism to some opportunism as news organizations that picked up the issue, just focus on the red peppers and not about the story. It is also interesting to see – and this is a opinion based on perception not fact – how the same cover seems to be interpreted differently in the US (very PC) and outside the country (not so PC). Unfortunately I did not have access to geolocated data to review in detail.

I used Fold for this (got a beta access yesterday). The story It`s still not publicly available. But I can show it in class.

Experimenting with Fold